Continuity is one important aspect forming identity of a place. This research aims to investigate the influence of continuity in one of the historic corridors of Medan city. It uses three indicators; values, nostalgia, and familiarity. The uniqueness of research area has become an important tourism attraction that generating tourist's quality of life. This research uses mix method, and it shows that the physical aspect; the existence of heritage buildings, the past story is the largest aspect shaping identity. Unfortunately, aspect of familiarity is weak yet majority respondents had a desire to visit this place again in the future.