Seductive … Gropius’s design for Isokon 3, Windsor.

Isokon 3, this heady vision for Windsor designed by Bauhaus maestro Walter Gropius, never happened because the British public wasn’t ready for it. Despite the best efforts of its developer, Jack Pritchard, who received the blessing of King George V for the buildings to be erected overlooking his castle, there simply wasn’t enough demand for this new functionalist, wipe-clean world, freshly imported from the continent. Despite seductive brochures offering “all the amenities of living that are to be found in a really comfortable country house … at a price which is very much less than the cost of living in a country house of your own”, the project never got off the ground. Neither did a similar Gropius-designed scheme in Birmingham.

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